Wednesday, January 31, 2007

Marketing Mania

Living the dream is one thing, getting others to buy into your product or service is another particularly if you've been brave enough to give up your security blanket, the corner office and are broke. Don't let that put you off. Freedom and security sit at opposite ends of the stratosphere and to pull off the dream you need all the freedom you can get your hands on. Giving up the security is imperative. Without long term objectives and the time available to work towards them you'll get nowhere. He who dares wins I'm afraid. The key I'm told is believing in yourself. How exactly you do that. Well that's why the Girls have a job.

In the conventional world money is power but thinking you are rendered useless without it, I'm assured, is the biggest mistake people make. When you step out of the box you have to get creative when it comes to marketing and their are countless tools available, the biggest being the internet, at your disposal.

Focusing and staying on course is hard but rewards come gradually and learning to be patient is critical. Remember, Strength of numbers is the delight of the timid. The valiant in spirit glory in fighting alone. Gandhi's words roughly translated as keep your mouth shut while living the dream. Allowing people to tell you you're crazy only takes you off course and wastes your energy justifying your behaviour.

Looking good is critical to maintain a positive self image. Unfortunately it's a fact everyone you meet forms an opinion of you within the first five seconds, sorry, we are a judgemental lot but dressing to impress doesn't have to cost the earth as The Girls have proved time and time again.
They got a greenlight at the big meeting, the outfits less than £15.00 each and they've got the receipts to prove it.

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